In detail

The postureo and its psychological implications

The postureo and its psychological implications

The social networks They have made an indisputable niche in our lives with around 3,000 million people, 40% of the world's population, making use of them. Statistics estimate that we spend an average of two hours a day immersed in the activities that the networks provide us and that we usually check our mobile phones about 28 times a day.

All these changes have created new ways of relating and to interact with each other, as well as show ourselves to others and break down the doors of our privacy at any time. And this has given wings to a phenomenon popularly known as the posture, a type of behavior very widespread in networks and that can lead to certain Psychological consequences if it is not carried out with certain doses of realism.


  • 1 What is posturing?
  • 2 What psychological consequences can posture bring?
  • 3 It also affects those who consume it
  • 4 Research begins to study the impact of social networks
  • 5 If it stops being fun, it becomes problematic

What is postureo?

The word “Posturing”Refers to a term that has been used colloquially for a few years, to refer to a type of concrete behavior that is totally motivated by appearances and the need for approval. It is an attitude in which we only show that what do we want to look like and that can fall on the lack of sincerity and superficiality.

The raison d'être of the postureo is nothing more than the need to project what we believe will benefit us with some kind of recognition, although sometimes what we project may become dishonest by not corresponding to our reality or mood. We all try to give a good image to others and in some occasion we can fall into a certain type of posturing; There is nothing wrong with showing our best face, as long as this does not become an obsession and does not harm us.

What psychological consequences can posture bring?

While using this as something fun and casual, posturing does not have to bring negative consequences. Is when we become obsessed with obtaining that constant recognition feedback, when posturing becomes dangerous and addictive. Show our best face when we have a bad day, post photos of a trip in which we have not even had a good time, or beyond, develop eating problems to exhibit a perfect physique in social networks, as currency to receive approval and admiration It is something that we can check daily in any social network and that can generate anxiety, obsession and self-esteem problems, among many other disorders.

It also affects those who consume it

Posturing can not only harm those who carry it out, but to the public from which it nourishes and consumes it daily. It is common, in social networks like Instagram, to perceive images of perfect lives, full of happiness, with physicists who move away from the common, travel, dream meals and that perfection that the posturing pursues. This makes it very likely that many of those who are influenced by it, question their own life and image, comparing themselves and feeling that their self esteem It is increasingly harmed. They can also fall into the same spiral-shaped trap and try to show a fictitious reality, to compensate for this lack of self-esteem: the postureo calls the postureo.

This is explained with a clear example this video that shows exactly the other side of the posture, that of the loneliness, dissatisfaction and isolation; the need to get that reinforcement in the form of likes. A reinforcement that lasts little and hooks too much.

Research begins to study the impact of social networks

Since social networks are relatively new, There are still few academic studies on social networks and mental healthHowever, some works already completed reflect this reality with which we live. It is the example of the research carried out by the University of Copenhagen in which it was found that, among 1095 participants, those most connected were to networks such as Facebook, they felt more unhappy and affected by envy than those who were far from them.

The results of the study carried out by the Royal Society for Public Health of the United Kingdom, which we talked about recently, which showed how Instagram, the postureo social network par excellence, was perceived as the worst social platform for our mental health, since it is more likely to generate low self-esteem, if not used with awareness and self-control.

If it stops being fun, it becomes problematic

We are saturated with information, social networks invade us with news from people we sometimes do not know, but at the same time they can isolate us from others. In this context, it is normal for let's try to stand out and fit. But without certain moderation and large doses of realism and security In ourselves, social networks can certainly become harmful. Trying to be recognized by others, we fall into a exhibitionism spiral which can become a real obsession, the obsession to be admired by others and show a fictional appearance, whether our real life is so satisfying or not.

In the event that the fun posturing begins to show its other side, both for the creator of this content and for the one who consumes it, it is important to ask ourselves why do we need the superficial attention of others and if that is what will truly make us happy or is it more accept ourselves, with our defects, our bad days and our imperfection, without that imposed need for constant approval.